Process optimization & automation
In a rapidly growing company, any inefficiency can significantly slow down progress. Process optimization is my passion – I quickly identify weaknesses and implement innovative, scalable solutions. For example, I have integrated partner systems via EDI (Electronic Data Interchange) to automate the exchange of inventory levels, orders, shipment tracking information, and invoices.
In customer service, I have used AI tools like Digital Genius and chatbots to enhance the customer experience and significantly improve case resolution efficiency. In addition to these large, long-term optimization projects, I have also implemented quick automation solutions, such as RPA (Robotic Process Automation), for repetitive tasks. This gives teams immediate relief, allowing them to focus on what matters most: growth and innovation.
Commercial strategy
I’ve worked extensively with D2C, B2B, and key account management to leveraging market segmentation and developing targeted collection strategies, strengthen customer relationships and essentially drive revenue. Additionally, I optimize customer service and customer experience by ensuring that each segment receives tailored solutions and top customers – including influencers and athletes – receive a premium service, recognizing their significant influence on the brand. Overall, my strategies are designed to optimize processes for sustainable growth and long-term customer retention.
Global logistics
Rapid growth often requires quick scaling of the supply chain. From three warehouses to a global supply chain with production sites and warehouses on four continents – I have extensive experience in internationalizing and optimizing logistics processes. I work closely with supply and demand planning teams to ensure that the supply chain is not only efficient but also robust enough to support future growth.
Systematic management of change processes
Successful change processes begin with clear communication. Especially in dynamic, fast-growing companies, it’s important that all involved understand the purpose of new processes and see what added value they bring to the company. My experience shows that such a change management approach helps ensure smooth transitions to new structures and systems.
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